Social Media Kukanganisa Zvauri Kuita muBhizinesi Rako Diki
Saka wasvika kubasa nhasi, watsunga kufunga kuti sei kuedza kwako pasocial media kusiri kubhadhara . Iko hakuna kubvunza kunouya kuburikidza, hapana kutengesa kutsva, kutaura zvazviri mashoma ehurukuro kutaura nezvazvo zvachose.
Maawa maviri gare gare, kofi yako inotonhora. Wapfuura zvese uye haugone kuona kuti dambudziko nderei! Saka ndiko kurudziro yeiyi blog positi – kubatsira munhu wese kunze uko ari kunetsekana nekugadzira social media mhinduro kuti unzwisise zvikonzero zvisiri kushandira bhizinesi rako diki (uye nekudaro zviito zvaunoda kutora kushandura zvinhu).
Diki Bhizinesi Social Media Zvikanganiso
Ngatitore nhanho kumashure uye tifunge nezve social media mune ayo akareruka mazwi. Sebhizinesi, unozobudirira pasocial media kana iwe uchikwanisa i) kusvika nhamba yefoni mutungamiriri kune vanhu vakakwana uye ii) shandura vanhu ivavo kuita mibvunzo, vanyoreri vevamiriri, kutengesa, nezvimwe . kusasvika kune vanhu vakakwana, kana nekuti hauna kutsemuka nzira yekushandura iyo kusvika kune yekupedzisira.
Uine izvo mupfungwa, heano 4 zvikanganiso zvandinoona mabhizinesi madiki seako achiita izvo zvinokuvadza kungave kusvika kwemaakaundi ako kana kugona kwako kushandura kusvika kuita mhedzisiro:
Hapana ari kunzwa meseji yako
Uri kunyanya kushambadza
Iwe hauna yakanaka yekushandura funnel
Mari isina kukwana
Ngatitarisei pane imwe neimwe.
Social Media Mistake 1 – Hapana-anonzwa meseji yako
Kugona kwedu kuburitsa mhedzisiro kubva pasocial media kwakabatana zvakananga nehuwandu hwevanhu vanoburitswa kune edu meseji. Iwe uchanyanya kuita kuti meseji yako ionekwe nenhamba huru dzevanhu chaivo kana ukatsemura imwe kana dzakawanda dzeinotevera nzira:
Kukura hukuru hwakabatikana hunotevera hwevanhu vakakodzera
Kuvaka hukama hwakasimba nevanonyanya kukurudzira 3 Nzira dzeKugadzira Inotungamira kubva kuSocial Media mumusika wako vanogoverazve mameseji ako kuti vaonekwe nevateveri vavo vakakura
Kutsvaga nzira yekushambadza kusvika kune vanhu vazhinji vakakodzera pasocial media nemutengo wakaderera chete
Mazhinji emabhizinesi ari kuyedza kuwana mibairo
pasocial media anowira pane ichi chipingamupinyi chekutanga, nekuti cg inotungamira mameseji avo haatomboonekwa nevanhu vakakwana kuti vabudise mhedzisiro. Kana iwe uchida kuwana 100 vanhu kuwebhusaiti yako kuti vatengese 1, nhamba zvakajeka hadzina kurongedza kana uine mazana maviri vateveri uye ruzhinji rwavo havambodzvanya pane chero yako yekusimudzira meseji.
Social Media Mistake 2 – Uri kunyanya kusimudzira
Zvinondiunza zvakanaka pane yechipiri kudonha kukuru kwemabhizinesi ari kuyedza kuwana mhedzisiro kubva pasocial media. Funga nezve kutengeswa kweminiti. Nderipi bhizinesi raunonyanya kutenga kubva kwairi – iro rinogara richitonhora-rinokudaidza, uyo anomanikidza mutengesi anotanga kukutsamwisa … kana iro rawakasvika pakuziva nezvaro kuburikidza neshamwari yakavakurudzira? Wechipiri anohwina maoko pasi, handiti?
