White-hat link building: what is it and why does it matter?
The term link building is a frequently recurring term in online marketing, given that backlinks are one of the three most important ranking factors of Google. Most online marketers are only too happy to build their backlink profile and make a lot of effort to obtain good backlinks. But there is a line between how it should be done and how it should not be done. This difference has a drastic effect on the value of your backlinks. That is why we are going to talk to you about white-hat link building.
What does ‘white-hat’ link building mean?
The term “white hat” is not only used for link building, but for SEO marketing in general. In this blog, however, we will focus on the white hat link building component. Activities that are in accordance with Google’s guidelines are called white hat. Simply put: make sure you keep it clean and adhere to Google’s guidelines. The focus of your marketing activities should be on improving the visitor experience.
The opposite of white-hat link building is telegram database users list the so-called black-hat link building. Black-hat link building are strategies that aim to mislead the search engines, so that a website or webshop will rank better.
Why should you only use white-hat link building?
We understand that black hat tactics can be tempting, they are faster and easier. However, this strategy will not have the best results in the long run. Google is constantly updating the algorithm so that these links are picked Reversā DNS meklēšana: pilnīga rokasgrāmata mazajiem uzņēmumiem out faster. The moment these links are picked out by the algorithm, you will no longer receive a penalty like before, but the links will be devalued. At that moment, your efforts to realize these links are undone.
If you make excessive use of black-hat aleart news techniques, this will eventually become noticeable. At that point, you will notice that continuing with black-hat techniques is no longer useful; you will no longer achieve results. This is not only related to the link itself, but also to the anchor.
What are some methods you can use with a white-hat link building strategy?
Below we list three methods that fall under white-hat link building , which you can use.