So if your proposal has led your boss to tell you to go back to your desk, it is likely that: He has read too many articles about SEO’s tainted past He has been burned by the experience of a bad campaign he invested in in the past It is well known that when someone has a bad experience, it is difficult for them to change their mind. But that does not mean you should not try. Assume that changing your boss’s mind about SEO not being a scam or a rip-off can only work to his advantage. Every business website needs good SEO In the past.
When websites were not yet the order of the day and not all companies had an online presence, SEO was not a necessity; but in today’s world, where online presence is now of fundamental importance for companies, this method is more necessary than ever for a company to be found in the first results when users rely on search engines.
Unfortunately, many people still think of
Search engine optimization as something that involves buying keywords and some other type of shady activity: just type the query “SEO is” into Google to understand how much completely misleading information can be found online regarding this topic. , in fact, from common misconceptions about how SEO actually works: due to its dark phone number library past, many entrepreneurs believe that this practice still includes illegal “Black Hat” activities, that is, the use of hackers to climb the rankings of search engine results illegally, an activity that would seriously put their company and themselves at risk.
But the truth is that this optimization today
Has nothing to do with those . Methods that were once the order of the day: today it uses, on the contrary, “White Hat”, that is. Programmers . Computer experts who use their knowledge to help their customers. Become aware of a security problem, thus respecting the ethics of hackers. The reality today is that every company needs a certain level of SEO rendemento que é personalizado e to be competitive. This also applies to sites that already attract a high number of clicks naturally: these sites that receive millions of visits a day have a team dedicated to SEO.
This is because today’s managers know very
Well how competitive the online. Landscape is; they know that this method involves a. Multitude of factors; they know that it is always aol email list evolving.Which requires them to always be ready for changes. To truly compete . Online, it doesn’t matter how big your . Business is or how popular your website is: you still need a good. SEO plan. So. you need to convince your boss that . SEO has changed, that it is immensely . Valuable to his company, and that it can actually meet his online marketing goals.
