I tend to call out accessibility errors that are super easy to fix, like adding alt text to emails or left-aligning text. Designers love centered text, and it’s not great for easy reading! By left-aligning…
Mail accessibility as a really vital thing. Do you agree that balancing accessibility and creativity is a cornerstone of email design. Can you share some practical strategies you have discovered in this area. And explain…
Keeping up with industry trends is essential in email design. How do you stay ahead of the curve and use this knowledge to influence your email designs? And what three email marketing trends do you…
Today I'm the Senior Email Developer at Sinch Email, covering the well-loved brands Mailgun, Mailjet, and Email on Acid. I manage and maintain our powerful email design system and act as a developer advocate through…
The perspective of an email developer is vital for understanding email marketing as a channel for product promotion and interaction with the target audience. Email marketers and email developers often look differently at how some…
Clean and visually appealing email templates with cat photos and videos. Visual elements are the key to attracting and retaining the reader's attention. Use clean and visually pleasing templates to make your email content easy…
We also asked our email marketer Oleksandr to suggest some email content ideas to help you impress your subscribers on International Cat Day. Here are his ideas. Email personalization Pet stores could gather various…
Content is king in any email marketing campaign. Well-crafted content engages your audience, builds connections, and drives action. Subject lines that capture attention and curiosity. Subject lines are the first thing your audience sees. And…
Every year on August 8th, people all over the globe come together to honor the unique bond between cats and their human friends by celebrating International Cat Day. It's a great opportunity to connect with…
Email marketing strategist Jenna Tiffany Founder & Strategy Director at Let's Talk Strategy. The multi award winning marketer and author. Has been recognized as one of the top 50 marketers to follow in the world.…
When I decided to challenge myself with a new marketing position. I was specifically looking for a retention/email marketing role because I felt that it suited my personality. I outlined seven primary skills or character…
Now Anna leads Email and Marketing Ops at Powtoon, an animation software that allows the creation of professional and fully-customized videos. I have experienced working and living in three different countries, and the challenges I…
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