I first came across this advice many years ago, and since then I’ve heard from numerous people. Robert Bruce breaks it down very well in his Copyblogger post How to Become a Truly Great Copywriter, where he writes about three core ways you need to listen. It’s a short post, with three key paragraphs I…
Many entrepreneurs will tell you that they rarely look at their plan once they’ve started their business, but they’ll also tell you that taking the time to think about your idea and do some research is very helpful. Writing a business plan is the best way to force yourself to do this. At the…
Viral marketing can be used by companies to gain more profit. Lately, the flow of information on the internet has shown its speed, this is what makes many news become famous quickly. Nowadays, everyone must have found it easier to find information. Maybe many people do not know about this viral marketing, therefore the information…
Ua ofoina mai e Singtel le tele o fuafuaga fa’amaumauga ua fa’atulaga faapitoa. mo tagata fa’atau o lo’o malaga i fafo. O nei fuafuaga e faʻamoemoe. e tuʻuina atu fesoʻotaʻiga lemu, faʻatagaina tagata faʻaoga e tumau fesoʻotaʻi ma uo, aiga, ma galuega aʻo suʻesuʻeina nofoaga fou. A’o fa’atupula’ia femalagaiga, o le i ai o se…
The vast majority of modern website development companies try to honestly provide a flawless user experience. Some, on the contrary, go to great lengths to increase conversion. Up to deceiving customers in order to make them perform certain actions. Cybercriminals pose a threat in all forms of digital interactions. Some unethical website development practices also…
Market research plays an important role in the idea generation process. By analyzing gaps in the market and identifying unmet customer needs, potential business opportunities can be uncovered. Conducting surveys can help you gain valuable insights into consumer preferences and pain points. Focus groups allow you to collect detailed feedback and understand the needs and…
Seminars, courses, round tables, events. Whether we like it or not, most of the training, information and meeting opportunities have moved online. On the one hand, this can generate a certain effort to adapt in us, as users, and a certain operational confusion, as organizers… But if you look closely, if you deal with online…
An agency like ours, specialized for years in B2B communication, could no longer do it today without the use of cutting-edge tools (software). This is why since 2018 we have chosen HubSpot and today we are certified Solutions Providers . We use it to create websites Landing pages and promotional tools , but above all…
As we have come to understand in depth during this particular period, organizing effective online webinars is a true art form. Many of us thought: well, what does it take, just take Zoom or Google Meet or Skype, and organize an online meeting . Only to discover later – usually after the fact – that…
With over 2.8 billion active users every month, Facebook is present in the daily lives of an incredible number of people as the largest and most powerful network on the planet. And that’s just in about a decade. A decade in which what defines an effective strategy is incredibly variable. More and more successful marketers…
There are many different ways to set up a marketing and communication strategy and in most cases content is almost always at the center. Many companies focus a lot on content marketing in general with excellent results. In particular, the blog continues to be a very interesting tool. Managing a company blog is not just…
As social media demographics diversify, Facebook’s average user base is shifting toward the adult and young adult generation. Despite this, the platform continues to boast an enviable traffic. With 1.85 billion daily active users and a 16% annual growth rate, Facebook records 60% of all social logins worldwide. With these numbers and these flows, having…
