The Boston Matrix is ​​also often referred

The Boston Matrix is ​​ The Boston Matrix is ​​ Speaking of the past. One trend that will likely continue throughout the lifetime of VVS is customer satisfaction. It’s been one of every company’s top concerns since the 1970s, so it’s not even worth discussing these days. Ensuring customer satisfaction is becoming more and more…

7 obstacles to avoid to optimize the automation of your marketing processes

The first major obstacle is the lack of a clear strategy. Marketing automation is not a magic bullet that solves all your marketing problems instantly. Without a clear strategic vision, your efforts can quickly become ineffective. It is crucial to define clear objectives before deploying automated campaigns. Identify your goals, such as increasing conversions, customer…