If you’re anything like most of the western world at the moment, you’ve got shopping on the brain.
Chances are, so do your readers!
The peak consumption time around Christmas is usually a peak earning time for those of us who are affiliate sellers. I always have a spike of income around December (and to a lesser extent, November and January), because people are always on the lookout for gift for friends and loved ones, and they find what they’re looking for through my posts.
If you were listening to episode 53 of the ProBlogger podcast, you would know I’ve earned over half a million dollars with the Amazon Affiliate program, which has been bolstered by the work I do over the Christmas period to drive traffic to the Amazon site. In the below video I have a reply of a livestream I did recently about how to really boost your income over the Christmas period with affiliate earnings.
At this time of year I would be putting Amazon affiliate links into at least every second post to help give my readers maximum exposure without overdoing it.
In this video I give five tips on how to make the most of the program in the Christmas period. Briefly, they are:
- Get people in the door (Amazon is very good at getting people to buy if you can just get them to click over)
- Promote the sales (sounds obvious, right?! but you’d be surprised!)
- Bestseller lists (I have a full podcast here on how exactly to create great bestseller lists that successfully convert into sales here)
- Buying guides (slightly different to the bestseller list, almost like mini-reviews of different items at different price points)
Reading Roundup: What’s New in Blogging Lately?
I don’t know about you, but I’m getting excited about the end of the year. I love Christmas, and I love a new year with its promise of a fresh start and new beginnings! If you have started your end-of-2015 blog audit to help you find your focus for 2016, maybe put it on pause for a bit and get stuck into this week’s inspiring links.
Subject Line Comparison: The Best and Worst Open Rates on Mailchimp // Mailchimp
This blew my mind. Everything I thought I knew is wrong!
The 5 Best Google Chrome Extensions for Content Marketing // Social Media Today
I definitely checked out RiteTag and DrumUp… I already use the Great Suspender for suspending open browser tabs to save battery, but these extensions are pretty bang-on.
How to Better Prepare Your Social Media for 2016 // Hootsuite
Don’t just dial in the dying weeks of 2015, go updated 2024 mobile phone number data out with a bang!
How to Create Instagram Ads Using Facebook Ads Manager // Social Media Examiner
I noticed this the other day, the ability to create an Instagram ad from my Facebook dashboard. Kristi runs you step-by-step exactly how to do it. Have you created one there before?
Can Christmas Lights Really Play Havoc with Your WiFi? // News.com.au
Apparently yes, they can. But never mind, because…
Google’s AMP Will Make the Mobile Internet Faster Early next Year // Wired
In part an answer to Facebook’s Instant 3 Ιδέες εκδηλώσεων δικτύωσης για νέους επαγγελματίες Articles, Google will be integrating Accelerated Mobile Pages into search results at the start of 2016. And pages will load faster – because we are ALL on our phones, and we want answers now.
Google+ Changes: What Marketers Need to Know // Social Media Examiner
Are you still on it? I can think of only america phone number a handful of people that are still making it work. But as Google is phasing it out, here’s what you should be aware of.
12 Awesome Instagram Features You’re Probably Not Using // Mashable
Upload > crop > brighten > filter. Not anymore! I think my favourite feature is the option to straighten your images. I am always taking photos on the fly and they are never as straight as they should be! Does anyone still use Hyperlapse?
Watch This! Video Dominates Social Media in 2015 // CNet
So what does this mean for 2016? What does it mean for bloggers who are writers and aren’t drawn to video? How do we compete? Have you embraced video or is it just that one more thing you can’t afford to spend your time on?
Why No-One is Reading Your Marketing Content // Harvard Business Review
We all know how much advertising has changed, and content, real-life content written by real-life people has become such a powerful way of connecting with a consumer. But people do tune out (hey, we’re only human), and HBR have nailed the reason why! Really foolproof tips here, I love that one about the value exchange.