Use this in your marketing to convince people to convert faster — before they have time to raise objections, questions, and excuses.
An exit popup works great for this purpose. When someone tries to leave your site, give them a chance to convert. You’ll have better luck if you incentivize conversions .
For example, if you run an e-commerce requirement for attestation of a will in the presence of witnesses in the event of the testator’s illness store, you might offer coupon codes to visitors while they’re there. Maybe they weren’t happy with the price of a product, but now there’s a better deal, they might buy it.
As we explained in our exit popup on Hello Bar, most visitors don’t stay. They “bounce” before they convert. You need to lure them back.
Add a lot of value to your final offer
Value is subjective. What one person considers what is the importance of enhancing seo and digital marketing strategies? valuable, another considers garbage. That’s why it’s crucial to understand your audience if you want to benefit from conversion rate optimization.
Think about your target customer. Picture him or her in your mind. Make a list of wishes, needs, desires, situations, and frustrations. What would convince him or her to sign up for your email list, buy your product, subscribe to your service, or attend your webinar?
Buyer personas are very handy tools. You probably have several of them, so you need to craft a clever offer for each one.
Budget-conscious Brenda might appreciate marketing list coupon codes, while reckless Ross might prefer templates or other tools to help him get the job done faster.
You can also use the technique of slow build-up. In other words, your first offer doesn’t have to be your final offer.
You can use Hello Bar to invite people to subscribe to your email list. And let subscribers know that they can get free tips every week.
Then, add an exit-intent popup to invite visitors to subscribe again. This time, make it more appealing. Offer a limited-time coupon code to registered users.
Get more leads and make the most of your website traffic with awesome popups
Most pop-ups don’t work. There are many reasons why this can happen.
First, they are annoying. They are like those people who stand on the side of the road and wave signs or placards at passing cars. We mostly ignore them because they are annoying.
But maybe one of those signs catches your attention. You need whatever service or product is being advertised, and the offer is just too tempting to pass up. Suddenly, the annoyance turns into a blessing in disguise.
Pop-ups don’t work either because they don’t actually grab your visitors’ attention. They’re boring, irrelevant, or unattractive. People simply ignore them.