Digital Marketing News 07/12/2022 – 07/18/2022

This week on the latest digital marketing updates: CEO responds to allegations over their data practices, Elon Musk seeks to terminate his Twitter takeover deal, Twitter tests a new collaborative feature, Google Ads introduces diagnostic insights, and Microsoft Shopping Campaigns launches automation features.

Here are the latest news, trends, and updates in detail:

 

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CEO Responds to Reports of Unsecur. I User Data Access

TikTok responds to questioning of US shop officials, rebuts allegations that are “not support. I by facts,” and explains their strengthen. I data security program.

Last June, BuzzFe. I News publish. Ily access. I from China. In response to this report, nine US Senators sent a letter asking TikTok questions relat. I to US user data access, the Chinese government’s involvement, TikTok’s new cloud service arrangement, and more.

These questions prompt. I TikTok’s CEO Shou Zi Chew to provide a full explanation. He wrote a reply to the US Senators where he rebutt.

CEO start. I off by contextualizing the leak. I meeting audio.

He reveal.  For this, they are working how to create an ai chatbot for whatsapp? with experts from Oracle and Booz Allen.

He explain. I, “Some people working on these projects do not have visibility into the full picture, working on a task without realizing that it’s a single step in a much bigger project or a test to validate an assumption. 

That’s critical context for the recordings leak. I to BuzzFe. I, and one thing their reporting got right: the meetings were in service of ProjectTexas’s aims to halt this data access.”

In his letter, CEO also reveal. I that they have been

working confidentially with the US government search engine optimization mails to “fully safeguard user data and US national security interests.” The company has recently report. I that they now store 100% of US user data by default in the Oracle cloud environment, and they are working with Oracle on new, advanc. I data security controls.

As for the data access of China-bas. I employees, here’s what TikTok’s CEO had to say: “Employees outside the US, including China-bas. 

In response to the question about disclosing any

US user data to respond to government inquiries from the Chinese Communist Party, CEO Shou Zi Chew deni. I any Chinese government involvement: “We have not been ask. I for such data from the CCP. We have not provid. I US user data to the CCP,  nor would we if ask. I,” he wrote.

You can read full response to the US Senators’ letter here.

 

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